Amstore Digital is part of the Amstore Group of companies and specializes in short run full colour digital printing .
One of the key advantages with Digital printing is that you don’t need to create films, plates and there is no make ready. Printing is essentially on-demand. This makes it cost effective and ideal for short production runs, as well as delivering excellent turnaround times
By "printing on demand", it allows you to order exactly what you need and when you need it. This prevents overstocking of obsolete materials and general waste which is often the case with litho printing.
Variable printing with Digital
The other key advantage of digital printing is that as it’s a computer driven process. This allows you to use the variable printing across documentation.
Typically this can be tailoured mailings, with a change of address and contact information on each letter. This would be at a basic level, through the development of more sophisticated software Amstore Digital is now able to change images and text on a document by document basis. Through the receipt of a database and defined rules, we can create a truly unique print run with in theory every sheet different.
E.g. From your basic catalogue, your customers name can be changed on each document and at any point within the catalogue. If you have other information such as age or sex or previous products bought, we can create rules and change promotions depending on the type of customer, typically this could result in a change of product pictures for example. If you have different price levels these can be changed according to the type of customer.
Digital printing offers a world of opportunities.
To find out more, click here >>Digital Printing<<
Standard printing
Amstore digital provides a number of standard templates for leaflet printing, brochure printing, postcard printing and much more these are available 24/7 on line. Most products are turned around in 24hour approval from proof.
